UNIT 13 WRITING SUPPORTING DETAILS IN A RESEARCH REPORT: USING STRATEGIES TO PERSUADE
WRITING SUPPORTING DETAILS IN A RESEARCH REPORT: USING
STRATEGIES TO PERSUADE
Task 1 Study the persuasive text creating methods. Find the other examples of
persuasive writing in the form of publishing or in the electronic form.
Persuasion
When you write persuasion, you try to convince others that they should share your
opinion or take a certain course of action. A persuasive text states an opinion and uses
facts, examples, reasons, and the testimony of experts to convince readers.
In contrast to an expository paragraph, the topic sentence of a persuasive paragraph
states an opinion, not a fact. Propositions that can be argued make good subjects for
persuasive paragraphs; simple preferences do not. The test of an appropriate opinion for a
persuasive topic sentence is the availability of reliable facts, examples, and expert
judgments to back it up.
Order of importance is probably the most effective way to organize your arguments.
Usually you will build from least important to most important, although sometimes the
reverse order is more effective. Then make sure you use transitions to show how ideas are
related.
The persuasiveness of your writing will depend in large part on how well you use the
tools of persuasion.
Tools of Persuasion
1 Use logical arguments that are free of fallacies.
2 Use reliable facts, examples, and statistics that support instead of using more
opinions.
3 Use the testimony of experts in the field.
4 Use polite and reasonable language. Avoid charged, emotional words.
5 Anticipate arguments on the other side of the issue. Concede the opposition’s valid
points but show why they do not change your position. Use the transitions when
conceding a point: while it is true that, notwithstanding, nevertheless, granted that,
however, although, despite.
Task 2 Study the strategies of persuasion and use them as the means of writing
persuasive texts.
Writing Persuasion
Strategies for writing a persuasive paragraph
1 The topic sentence states an opinion.
2 The supporting sentences use facts, examples, reasons, and the tools of persuasion
to convince readers.
3 The ideas in the supporting sentences are usually organized in order of importance,
from least important to most important. Transitions show how the ideas are related.
4 The concluding sentence reinforces the main idea or summarizes your arguments.
Task 3 Consider the example of writing persuasion and write the persuasive text on
your research topic.
Here is the example of the use of the tools of persuasion.
The Fall of Rome
Historians have long been fascinated by the fall of the Roman Empire and the causes
of that fall.
Topic sentence
Although at one time most historians blamed Rome’s collapse on the invasion of
barbarians, a more careful study shows that Rome contained the seeds of its own
destruction.
Supporting sentences: facts, examples, testimony of experts
For one thing, the economy of Rome was in serious disorder. The historian Max
Weber argues that the decline of slavery and cities, coupled with the development of selfsufficient
manors, left the city-based governments in poverty. At the same time, wealthy
Romans indulged in lavish luxuries, widening the gap between social classes. Another
historian, Michael Rostovtzeff, adds intellectual crises to the causes of Rome’s collapse. He
claims that the influx of conquered nationalities “barbarized” Rome, sapping it off its
intellectual vigour. Perhaps most important, Rome’s political structure was in disarray.
Uncertainty over who held the ruling power, the people or the Senate nobles, led to
revolutions and massacres.
Concluding sentence: conceding a point
Although no single one of these forces would have been sufficient to topple the great
empire, the combination of internal weakness ultimately left it unable to defend itself
against the barbarian invaders.
Task 4 Read the dialogue and act it out (adviser and postgraduate student). What is
your dialogue variant?
Process of Writing Persuasion
− Margaret, you have to write persuasion. Try to convince others that they should
share your opinion or take a certain course of action. A persuasive text states an
opinion and uses facts, examples, reasons, and the testimony of experts to convince
readers.
− What is the difference between expository and persuasive paragraph?
− In fact, the topic sentence of a persuasive paragraph states an opinion, not a fact.
Propositions that can be argued make good subjects for persuasive paragraphs. The
test of an appropriate opinion for a persuasive topic sentence is the availability of
reliable facts, examples, and expert judgments to back it up.
− What is the most effective way of writing persuasion?
− Order of importance, I believe. Usually you will build from least to most important,
although sometimes the reverse order is more effective. Then make sure you use
transitions to show how ideas are related.
− Are there any tools of persuasion?
− Yes, there are some. You have to use logical arguments that are free of fallacies.
Use reliable facts, examples, and statistics that support the tools of persuasion
instead of using more opinions. Use the testimony of experts in the field. Avoid
charged, emotional words. Anticipate arguments on the other side of the issue.
Concede the opposition’s valid points but show why they do not change your
position. Use the transitions when conceding a point: while it is true that,
notwithstanding, nevertheless, granted that, however, although, despite.
− Thanks a lot. It was a very informative and useful consultation.